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Data, Data Everywhere, Not a Byte to Eat

Data, Data Everywhere, Not a Byte to Eat

“Water, water, everywhere, nor any drop to drink.” These words, immortalized by Samuel Taylor Coleridge in The Rime of the Ancient Mariner, describe a tragic irony: being surrounded by abundance but unable to use any of it. In the modern business world, many small and medium-sized enterprises face a similar dilemma. They are awash in data—order records, sales logs, marketing spreadsheets, invoices, customer lists, survey results—but parched when it comes to usable information.

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Anatomy of Google’s Page 1

Anatomy of Google’s Page 1

What is even better than appearing on Google search results page 1? Not many people will tell you this: ranking in the top 10 results is NOT the pinnacle of your search engine success. Page 1 of Google search results is great but you can do even better! Yep, you read that right.

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