SEO, PPC, and other TLAs

SEO, PPC, and other TLAs

  In the world of online marketing, there are many TLAs (three-letter abbreviations) flying around and for the uninitiated, they can add to the confusion when attempting to learn about website promotion and marketing. The biggest TLAs in online marketing are SEO...
Get Found or… Get Lost!

Get Found or… Get Lost!

  Get Found or… Get Lost! Get found.  Potential customers are looking for your business.  How are they searching?  Every day, the percentage of customers searching for businesses online increases while those not using the internet decreases.  If you are content...
What is Outbound Marketing?

What is Outbound Marketing?

A long time ago, people got their news from this paper-based medium called a “newspaper.”  This paper, full of news of the day’s or week’s events, provided the masses with information about happenings within their community, nation, or world.  Newspapers had two...