Blog
The Myth of the “One-Time SEO Fix”
If you have owned a small business for more than five minutes, you have probably heard this pitch: “Pay us once, we will fix your SEO, and your rankings will be great forever.”
It sounds wonderful. It is also about as realistic as going to the gym once and expecting to stay in shape for the rest of your life.
Search engine optimization does not work that way. SEO is not a one-time repair.
Why Would You Use Web Content Writing Services for Your Small Business Website?
You are the champion of your business. You know it well. You have built it from scratch. So why should you get help from professional web content writing services, that are essentially outsiders to your business, to create content for you? Wouldn’t you be able to do a better job of creating relevant content yourself? Not really.
What Has Your Website Done for You… Lately?
Your business may have gone online with a healthy, well-optimized website. But that doesn’t mean it still has one.
Think about it. Has your website done anything for you… lately?
What Unsuccessful Online Marketing Campaigns Have In Common
Online marketing can unlock a world of opportunities for your business. But this happens only with a successful online marketing campaign. With online businesses popping up every day, you may think people would be getting better at online marketing. But that’s far from reality.
How is Your Website’s Health?
Do you think web development is a one-time process, a “once-and-done” sort of thing? Not even close!
You invest in web development, hire search engine optimization or SEO internet marketing services, and do everything to get a near-perfect and profitable website. And eventually, your website goes live.
But is the job done once your website is online?
Why Handcrafted Links Are Superior to Bot-Created Links for Your Website
Automated link-building strategies involve link-building robots or software programs. These bots promise to get your website hundreds of links within minutes.
Initially, this may seem like a great idea. Because isn’t the purpose of backlinking to get your website more links?
No…
It’s Okay to Hire Writers
Back in school, you weren’t supposed to ask the smartest kid in class to do your writing assignments. It was wrong, sometimes even punishable. So, you were forced to finish your essays yourself, no matter how terrible you were at writing. But you are no longer in school.
Does Your Website Need A Good Detox?
“Guilty by association” and “Bad company corrupts good character” are ways to describe what happens when your website has links from questionable websites. These “toxic links” can make search engines think your site is toxic as well. What can you do since you cannot control which sites link back to yours?
Are Your Backups Good? How Do You Know?
Your business might be only one disaster away from closing its doors forever. And the funny thing about disasters is, they mostly come unannounced. But when they do…
Keyword Analysis is the Foundation of Your SEO Campaign
Every successful project starts with a plan. If it is a building, it has a blueprint. A car may have a digital drawing. And a search engine optimization or SEO online marketing strategy has a keyword analysis.