Blog
SEO Isn’t Expensive. Bad SEO Is.
Many business owners think SEO is expensive, mysterious, or somehow optional. But the truth is simple: SEO itself isn’t expensive, but bad SEO is.
What is “Mobile-friendly” and Why Is It So Important?
Remember when hand sanitizers used to be just “nice to have” before the pandemic hit and made them so important they disappeared off shelves? Also, remember when having a shiny smartphone was nice to have but then it become something humans can’t survive without? Similar is the case with mobile optimization or mobile-friendliness for websites.
What Kind of Businesses Would NOT Benefit from SEO?
Search engine optimization (SEO) can help many businesses growth and boost their bottom line. Some businesses will not benefit from online marketing services. Which businesses would NOT benefit from SEO?
A Small Business Approach to SEO
Search engine optimization or SEO and other fancy online marketing terms are for big businesses with millions of dollars in their budget. Small businesses can’t afford such luxuries. And this stuff is not all that important for small businesses anyway. Right? Wrong!
The Battle Rages On: Templated Website Builder Vs. Custom Designed and Developed Solutions
The battle between templated and custom-developed and designed solutions rages on. That’s because both options have their pros and cons. While a templated website is more affordable and easier to build and launch, a custom-built website is more customizable, safer, and viable in the long run.
Writing Is The Hardest Part
Why pay someone to write a web copy for you when you can easily do it yourself, especially when you know your business and its prospects better than anyone else? It makes no sense. Or does it?
What is Local SEO?
You pick up the phone, open Google, and type something along the lines of “best roofing contractor near me” and Google brings up some local businesses and presents them in a white box. You scroll past the white box and find a bunch of roofing contractors’ websites ranking on the first page. You choose one business from the white box above or the page below and learn more about them. What you just experienced was the search engine’s local search capabilities and the business’ local search engine optimization or SEO. It is the best way for local customers to find your business.
FAQs About SEO
The two most frequently asked questions concerning SEO are “How long does it take?” and “How much does it cost?” The answers are interconnected because the more you do (pay for) the faster your rankings should improve. But that is a big oversimplification of the process. Get answers to these questions and others.
Nero Fiddled While Rome Burned; Burning Inflation is Why You Should Consider SEO
Burning inflation has engulfed countries across the world. And the governments? Well, they are playing a role similar to Nero’s. Some of them are “fiddling around” while inflation burns through their economies. Others are unsuccessfully trying to control inflation. But inflation continues to burn out of control, destroying businesses and opportunities.
Edison SEO: Building Businesses in NJ’s Melting Pot
Living in a culturally diverse community is fun. Growing a business in one? Not so much. Edison, New Jersey, is home to over seventy-five ethnically diverse communities. This feature makes Edison what they call the “melting pot” of New Jersey. A place where different ethnicities live together, mixed but distinct. Just like the various flavors in a pot that stand out from one another but blend together to make the soup delicious.