Why SEO? Why NOT SEO?

Why SEO? Why NOT SEO?

  Why SEO? Why NOT SEO? If you have a website, you might have heard of search engine optimization (SEO).  Promising to rank a website among the top search results, SEO is the unparalleled leader of search engine marketing. SEO comprises several techniques that...
SEO, PPC, and other TLAs

SEO, PPC, and other TLAs

  In the world of online marketing, there are many TLAs (three-letter abbreviations) flying around and for the uninitiated, they can add to the confusion when attempting to learn about website promotion and marketing. The biggest TLAs in online marketing are SEO...
Get Found or… Get Lost!

Get Found or… Get Lost!

  Get Found or… Get Lost! Get found.  Potential customers are looking for your business.  How are they searching?  Every day, the percentage of customers searching for businesses online increases while those not using the internet decreases.  If you are content...
Is SEO Worth the Expense?

Is SEO Worth the Expense?

Is SEO Worth the Expense? Sticker shock.  That is the experience of many small business owners when they see the proposed cost of an SEO campaign.   Let’s unpack this.  Some small businesses advertise by way of local business listings or diner placemats or local...